Branding/Outreach Materials - Boy Scouts Of America
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Branding materials

Find what you need to run a successful NESA program​.

Electronic resources of Scouting Alumni & Friends including the Scouting Alumni & Friends logo.

Brand guidelines

Brand Guidebook

A branding guide has been developed to help alumni committees incorporate the Scouting Alumni & Friends brand into their communication materials.

We are excited to share this new resource and take one more step toward better and more unified alumni communications.

Please take a moment to download and view the branding guide, as well as the corresponding logo assets.
The guide gives direction for utilizing key alumni images: the signature, the trademark, the seal and the tagline. The guide also provides guidance on color and font usage, as well as information about embroidery pieces, print materials, and other branded items.

By using consistent brand elements and adhering to the published guidelines, we can create a strong, unified voice for our organization.

Program branding

Email signature

To use this email signature, simply copy and paste all of the text and the logo image from your browser into the proper field in your email client’s signature settings. Then, customize the text to your needs.

In Scouting,

First Name

First Last | Position

SCOUTING ALUMNI & FRIENDS | BOY SCOUTS OF AMERICA

Address
City, State Zipcode
P 123.456.7890 | EMAILat123.com

Downloadable branding

Download logos and email assets (zip, 2.4 mb)
Download letterhead (word, 806 kb)
Download PowerPoint templates (coming soon)

Outreach materials

SAF public service announcement (mp3, 2.3 mb) SAF brochure (pdf, 2.5 mb) –  To bulk order Contact > SAA SAF table top display with business cards (email order form) Business card (pdf, 1 mb) SAF fact sheet (coming soon)

Scouting service commemoration

Annual reports